Google data
We take positions and impressions from Google Search Console, that is, from Google's own data. We get read-only access to Search Console and GA4.
20 years in search. From Panda to AI Overviews.
No layers in between. You talk to the experts who analyse the data, set priorities and answer for the result of the work.
How we work
Over the years, our experts have worked on SEO projects for large brands in Poland as subcontractors to agencies. Today we work under our own brand, with the same rigour in analysis and reporting.
We combine technical SEO, content strategy and measurement of brand presence in AI answers. We work directly with business owners, marketing and technical teams.
ToolsGSC, GA4, Senuto, Ahrefs, Screaming Frog and our own AI monitoring
Who is responsible for what
You know who works on your site and whom to ask about what. We describe the team by roles.
Do uzupełnienia: Who is responsible for what: team roles and the scope of each (no names)
[analysis role]: [scope, e.g. data, diagnosis, priorities]. [implementation role]: [scope, e.g. guidance for developers and content authors]. [client contact role]: [scope, e.g. calls, reports, agreements].
The data we work with
We base conclusions on data you can check at the source, not on general beliefs about SEO.
Site crawl
We crawl the whole site to find technical problems a search engine may run into. The result is a list of problems with evidence.
AI answer measurement
We measure the brand's presence in answers ourselves, every day, in ChatGPT, Gemini, Perplexity and Claude. External tools serve us for comparison with competitors.
In every report we write what changed, why and what we do next. When a market event distorts the data, we say so plainly.
What a sample project looks like
No client names, but the sequence you will see in your own project too: from the starting situation to acceptance of the material.
Do uzupełnienia: Anonymous project example: situation, our task, material handed over, how it was accepted
[Situation]: [industry and the client's problem, no name]. [Our task]: [scope]. [Material handed over]: [e.g. a report, a task list for the developer]. [Acceptance]: [how the client received and applied the material, no figures and no promised result].
years in search
The experience spans successive generations of algorithms and answer formats.
brands in SEO projects
Work on projects carried out as subcontractors to agencies.
fixed indicators
Top 10, visibility, AI share of voice and citations.
What we do not promise
We do not promise a specific position for a brand in an AI assistant's answer, a mention of it for a given question, or a date by which that will happen. The answer depends on the model, the wording of the question and the context of the conversation.
We report visibility indicators: presence in answers, citations and share of voice, together with the change against the starting point. We do not present them as a promise of traffic or sales. The full list of limits of AI visibility work
What next
See how we check a site and how we measure visibility before you get in touch.
What we check in the audit
The checklist: 61 checkpoints, each with the reason we check it. See the audit checklist
AI visibility monitoring
A daily measurement of the brand in ChatGPT, Gemini, Perplexity and Claude, with a monthly report. See how we measure brand presence in AI
See how your brand shows up in Google and in AI.
30 minutes, no strings attached. We will look at where you stand and point to a sensible first step.